Our Brand

HappyDude is a streetwear inspired leisure brand that is looking to make a lasting impact on a topic we feel is overlooked - Men's Mental Health. We aim to make happiness a possibility for all, not just a luxury. We define happiness as having peace, enjoying being alive every day, and taking on every experience for what it is.

We are constantly improving on our products and designs, so join us in making the world one happier dude at a time.

Whether it's a lazy Sunday, or a night out with your friends our fits are designed to be worn on all occasions.

HappyDude's Vision

To create one happier dude at a time.

Our goal is to be able to create a community and encourage men that it's ok to open up about mental health and that there will be people on the other side to listen to them. At HappyDude, we're here to tear down social norms associated with Men's Mental Health, one dude at a time.

HappyDude's Mission

Our mission is really quite simple...

1.) Reduce stigma surrounding men seeking help for mental health struggles.

2.) Give back to organizations who are doing everything they can to improve the mental health of men.

Meet Our Partner


HeadsUpGuys supports men’s mental health in a positive, inclusive, and mutually supportive way with and for people of all backgrounds, regardless of gender, race, or sexual orientation. 

Learn More